Automating Lead routing & Responses

Automations & IntegrationsData Accessibility & Serviceability
Written By Proof Digital

Overview

Meta instant forms have made it easier than ever for advertisers to attain form submissions from Meta advertising campaigns. By utilizing an instant form associated with "Lead Generation" as your campaign objective, it becomes possible to leverage Meta's advertising AI to optimize your campaign performance for form submissions.

However, when advertisers lack a Zapier or CRM integration, they are left with the task of manually downloading lead data from their ad account before it can be utilized.

Our team has not only automated the export of lead data from Meta but has also developed custom lead routing solutions, email and SMS lead notifications, as well as a range of other lead nurturing automations to ensure your leads are promptly addressed and handled in a standardized manner.

Outcome

Better lead routing features and better initial responses resulting in higher conversion rates

Proof Digital

Proof Digital was founded in 2013. The company, then known as "unINK Marketing & Creative Agency," was focused on building websites, providing graphic design services, and assisting businesses in running digital advertising campaigns.

Today our work is more reflective of a digital consultancy than a marketing agency. Marketing is still very much included in the scope of services we provide; however, we focus on the uniqueness of our clients to identify areas where technology can create a competitive edge and deploy scalable solutions that are cost-effective with high impact.

AI, automation, custom web applications, and data services are the core of most of our work. Over the past four years, we have built a large code stack that allows us to deploy creative products that leverage our clients' data (sales, inventory, accounting data, HR, and more).

https://proofdigital.app/
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