06

Advertising & Marketing

Meta and Google are data lakes filled with your ideal customers. We design campaigns that pull them out: dynamic creative tuned to the person seeing it, automation that nurtures every lead, and spend optimized toward outcomes that mean revenue, not clicks.

Before a dollar moves, we define what a conversion actually is for your business: a form, a booked call, a sale. Then the entire campaign optimizes toward it.

Ads win the buyers who are searching. Our Generative Engine Optimization service wins the ones who ask AI instead.

campaign / last 30 days
↓ 34%Cost per lead
↑ 2.6xConversions
↑ ROASOptimized weekly

Optimizing for the conversion, not the click.

The Conversion-First Playbook.

Every campaign runs the same discipline, whatever the platform.

01

Define

We audit your site, your analytics, and your funnel to define the conversion that actually matters, then wire it up so it's measured properly.

02

Build

Dynamic creative fed by your own data: inventory, offers, locations. The ad a person sees is the one most likely to move them.

03

Nurture

Automation picks up the lead the moment it lands: routed, followed up, and kept warm without a salesperson lifting a finger.

04

Optimize

Spend moves weekly toward what converts. You see cost per conversion and ROI on a dashboard, not in a quarterly PDF.

Icon representing ad budget managed
$18,000,000+
Ad Budget Managed.

We run digital campaigns with outcomes in mind. Capturing cost per conversion and optimizing to ensure positive ROI is what we do.

Icon representing organizations helped
550+
Organizations Helped.

Working with leaders in transportation, real estate, automotive, manufacturing, education, healthcare, government & more.

Icon representing communications
100,000+
Comms Sent Monthly.

SMS, Email, In Chat, Mail Out, Assisting Internal Communications, Marketing, Customer Support, Alerts & more (Sometimes using AI).

Case Studies
Advertise For The Conversion.

Advertise For The Conversion.

Proof Digital has been building and consulting on digital advertising campaigns for almost a decade. We found our niche helping businesses move budgets from print to digital, and today we help clients define meaningful advertising objectives and bake them directly into the campaigns themselves.

Since Jan, 2020Saskatoon
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Dynamic Inventory Ads With Predictable ROI

Dynamic Inventory Ads With Predictable ROI

In seeking to establish a predictable cost per buyer lead and develop strategies based on A/B testing, we identified ways to optimize the time of dealership sales associates in the auto industry.

Since Jan, 2022Saskatoon
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Real Estate Home Buyer Lead Generation

Real Estate Home Buyer Lead Generation

We found a predictable cost per home buyer lead and configured ways to send lead details by text and email to real estate agents based on their brokerage-determined lead routing requirements.

Since Jan, 2023Saskatoon
Read Case Study

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